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How Much Does A Wix Website Cost?
How Much Does A Wix Website Cost? If you've ever wondered about building a website on Wix but aren't sure how much it will cost, you're not alone. Understanding the actual cost of a Wix website goes beyond just choosing a plan—it includes design, apps, custom features, and even ongoing maintenance. In this post, we break down all the factors influencing Wix website pricing in 2026, so you can budget wisely and decide which option best fits your needs. Whether you're a DIY ent

Pravaah Consulting
Nov 18, 202510 min read


15 TikTok Trends Taking Over Social Media
In the world of social media , we all know TikTok continues to dominate the social media landscape, with new trends emerging almost daily. It can be recognized as a pioneer of its kind, where all other platforms like Instagram, Facebook, Youtube, and even Linkedin have now brought in the “short videos” feature. These short videos, be it reels or shorts or whatever name they are given, bring maximum engagement to the viewers. Although banned in a few countries, TikTok continue

Ipsita Varma
Nov 18, 20259 min read


4 Key Types of Consumer Purchasing Behavior You Must Understand
Discover the underlying psychological factors that influence purchasing decisions. We live in a world of retail therapy, “material girl,” and glorified capitalism! It is only fair that we understand consumer purchasing behavior, as it’s crucial for businesses aiming to tailor their marketing strategies effectively. By recognizing the various types of buying behavior, companies can better cater to their customers' needs and improve their overall shopping experience. In this ar

Pravaah Consulting
Nov 17, 20255 min read


What is omnichannel marketing? Characteristics, Examples & More
In today's fast-paced business world, a brand's success relies on its ability to keep up with what customers like and how they behave. Omnichannel marketing is a strategic approach that seamlessly integrates all online and offline customer touchpoints to create a unified, consistent, and personalized brand experience. Unlike multichannel marketing, which uses various channels independently, omnichannel marketing connects these channels to enable customers to engage with a br

Ipsita Varma
Nov 17, 20258 min read


What Is Agentic Process Automation?
Are you still relying on traditional Robotic Process Automation (RPA) bots to handle the repetitive, rules-based tasks in your organization? If so, prepare for the next wave of digital transformation: Agentic Process Automation (APA). APA is fundamentally changing how businesses operate, moving beyond simple task execution to achieving complex goals autonomously. It’s like upgrading from a fixed-route train schedule to a self-driving car that can navigate any traffic, reroute

Pritesh Sonu
Nov 17, 20255 min read


CRM or ERP? Choosing The Right Software For Your Business Needs (2026 Update)
In today’s fast-paced business landscape, choosing the right software solutions is crucial for driving growth, efficiency, and customer satisfaction. Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP) systems are two of the most essential tools for modern enterprises, but many often confuse their purposes and benefits. While CRM focuses on managing customer interactions, sales, and marketing, ERP streamlines internal operations like finance, supply

Ipsita Varma
Nov 16, 20257 min read


How Much Does It Cost to Build an AI Agent?
Building an AI agent is a strategic investment that can transform business operations and customer experiences. Every smart business leader knows that AI agents will be the core of operational efficiency in the coming years. These autonomous systems handle complex, multi-step tasks, from optimizing global supply chains to running proactive customer support, making them arguably the most valuable digital asset a company can own. But before you leap, there's one question: How m

Pritesh Sonu
Nov 16, 20259 min read


Google Map Ads: Complete Guide to Boost Local Visibility & Drive More Foot Traffic
Are you looking to boost your local business visibility and attract more customers through Google? Google Map Ads have become a game-changer for local marketers, offering unparalleled opportunities to appear right where your potential clients search for services. In this comprehensive guide, you'll discover everything you need to know about Google Map Ads—from setting up campaigns and targeting strategies to optimizing your Google Business Profile for maximum impact. Whether

Pravaah Consulting
Nov 16, 20256 min read


9 Famous Mobile Apps Developed with JavaScript
JavaScript is more than just a scripting language for web browsers—it's the backbone of some of the most popular, high-performing digital applications across the globe. From revolutionary social networks to enterprise-grade cloud platforms, JavaScript empowers seamless, dynamic experiences. In 2026, the rise of server-side JS, hybrid mobile frameworks, and AI-powered solutions keeps JavaScript at the center of innovation. Why JavaScript? The Cornerstone of Modern Development

Pravaah Consulting
Nov 4, 20255 min read


App Store or Play Store: Key Differences for Developers and Users
Let's be honest: choosing between the Google Play Store and the App Store is like picking your favorite stre aming service —both promise entertainment, but the experience isn't quite the same! Whether you're an app developer, marketer, or everyday user, knowing how these two app giants stack up can help you achieve better growth, more innovative monetization, and a smoother app experience. In the dynamic world of mobile app development , selecting the right platform for y

Pritesh Sonu
Oct 23, 20254 min read


15 Brilliant Restaurant Website Designs to Copy in 2025: Your Recipe for Digital Success
We all know that a restaurant's website often makes a first impression on potential customers. A poorly designed website can deter hungry diners just like a bland dining room can make guests leave. In fact, studies show that 68% of diners are discouraged from visiting a restaurant because of a poor website. As a hospitality business owner or marketer, investing in a modern, user-friendly, and visually enticing website is critical to attracting and retaining customers in 2025.

Pravaah Consulting
Oct 13, 20255 min read


How To Add Holiday Hours to Google Business Profile
It’s the day before a major holiday, and your best customer is racing across town to grab a last-minute gift at your shop, or perhaps a...

Pravaah Consulting
Sep 8, 20254 min read
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